FOUNTAIN ART FAIR ANNOUNCES NEW VENUE
AT HISTORIC 69TH REGIMENT ARMORY
Photo: Rachel Esterday
Fountain Art Fair New York 2012 at the 69th Regiment Armory
68 Lexington Avenue at 25th Street
March 9–11, 2012
New York, NY—Fountain Art Fair is thrilled to announce that its upcoming New York 2012 edition will take place at the 69th Regiment Armory, an iconic city landmark and site of the legendary 1913 Armory Show. Now located on Lexington Avenue and 25th Street, Fountain New York will be easily accessible during Armory Arts Weekend, March 9–11, 2012. Fountain is also proud to be partnering with arts education non-profit Art for Progress for its seventh New York fair.
Though Fountain will miss the distinctive Pier 66 & Frying Pan Lightship which served as the fair’s New York home for the past three years, the Armory’s immense 28,000 square foot space will allow Fountain to host more exhibitors and accommodate ambitious, large-scale installations. Fountain’s move into the 69th Regiment Armory marks the 99th anniversary of the original 1913 Armory Show, where Marcel Duchamp—who inspired the fair’s moniker with his readymade Fountain—challenged perceptions of modern art. Duchamp’s gutsy spirit resonates today in Fountain Art Fair’s radical attitude and its grassroots, welcoming environment that sets it apart from other fairs. “The opportunity to hold Fountain’s seven year anniversary show in the home of the original 1913 Armory space is a game-changer and a big win for Fountain exhibitors and supporters,” said Fountain co-founder David Kesting. “The sheer scale of the space in context with the ambitious projects of our exhibitors offers a new opportunity for the growth of the exhibition and its participants.”
Fountain Art Fair is an exhibition of avant-garde artwork founded to leverage support for smaller independent galleries to gain access to larger collectors and critics. In addition to cutting-edge art, visitors to the fair can enjoy signature elements such as on-site performance art, a major street art installation, and musical performances that Fountain has become known for integrating into the art fair experience. From presenting just 3 local exhibitors at its first fair in 2006, Fountain has grown to represent over 30 international exhibitors and independent artist projects at its most recent Miami 2011 edition.
Applications for Fountain New York 2012 are now being accepted and can be downloaded here. Visit FountainArtFair.com or Fountain’s Facebook page for the latest on what is sure to be the most exciting Fountain Art Fair to date.
About FOUNTAIN ART FAIR:
“The way an art fair should be.” —The Economist
“A celebration of the work that’s changing the face of the art market.” —Jetsetter
“Dangerous, insightful and sometimes shocking… I left Fountain excited about emerging art again.” —Gadling
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