The Curator's Eye - Dealer In Focus & Sales Highlights: Michael Pashby

"Item-specific advertising helps dealers find the right audience" Dealer in Focus: Michael Pashby Antiques The Curator’s Eye congratulates Michael Pashby of Michael Pashby Antiques on the recent sale of an important item of English furniture with distinguished provenance. (CE) Thank you for sharing the good news with us. It is always thrilling to hear how CuratorsEye.com brings positive, visible impact to the trade. Could you give us some details? (MP) On The Curator’s Eye, I exhibited a pair of exceptional George III chairs bearing the coat of arms of a distinguished European family. A direct descendant of the person who had originally commissioned the chairs came across the site while he was researching into the family's history. CuratorsEye.com then pointed him my way and we began a conversation. I maintain my own robust gallery website, but CuratorsEye.com supports every work of art exhibited on it with item-specific, keyword-driven advertising across the web. This helps buyers find what they are looking for and dealers find the right audience for their offerings, and even made my recent sale of English chairs possible. (CE) Our work focuses solely on making introductions between dealers and collectors. We leave the rest in our member dealers' knowledgeable hands. We firmly believe no amount of technological savvy can replace the depth of expertise our dealers have in art and antiques. What do you think about the way dealers can use technology to supplement their practices? (MP) It is good to have a venue such as CuratorsEye.com that does justice to quality inventory. I specialize in works from the mid 17th century to the late 19th century and always have an extensive stock of Georgian and Regency period furniture, particularly documented and signed examples from the famous maker Gillows of Lancaster. I am happy that The Curator's Eye has been very selective about who to partner with. Members of the trade who offer historically important, signed pieces by known, well-researched artists, and of important provenance, are more likely to benefit from what CuratorsEye.com does. And as a result it resonates with collector-connoisseurs who are in search of such pieces.  The Curator's Eye Presenting a suite of scholarly and distinguished objects of the highest quality offered by art dealers of worldwide recognition. We invite you to visit our collection at www.CuratorsEye.com Copyright © 2012 The Curator's Eye, All rights reserved.

The Curator’s Eye and Michael Backman Discuss Art and Technology

The Curator’s Eye and Michael Backman Discuss Art and Technology

LONDON - The Curator’s Eye, (www.CuratorsEye.com), the distinctive online platform for the finest art and antiques from distinguished dealers across the globe, recently discussed the evolving role of the internet in the art market with leading London-based dealer Michael Backman. In addition to maintaining a gallery space for his Islamic, Indian, Chinese, Tribal and Southeast Asian offerings, Mr. Backman has incorporated and embraced technology into his business model.

In his view, “the internet is an extraordinary way of developing and uniting a disparate client base. I can be in touch with clients from Peru to Mongolia all from my desk in London.” Indeed, Mr. Backman uses CuratorsEye.com as a marketing tool rather than a direct selling site. “After the initial introduction takes place, I engage the potential collectors with my newsletters and monthly new offerings, which are being received well.”

As the recent International Art Industry Forum in Vienna proclaimed, the art world is currently undergoing a “watershed moment in the convergence of the art business and digital technology.” A panel convened to discuss “how new enterprises are creating business opportunities and transforming established art-businesses.” As a digital art marketing platform, The Curator’s Eye seamlessly integrates into the current structure of the high-end art world and helps private dealers expand their global customer base for their remarkable objects.

However, as Mr. Backman noted, “Selling art and antiques is as much about relationships as it is about objects.” He recounted, “One client was born in a longhouse in the jungles of Borneo. He is not a collector so much as he was looking for traditional Iban heirlooms to pass onto his children. The family had exhausted its supplies of their traditional art and so he contacted me via the internet to acquire more. This is certainly an example of how The Curator’s Eye, with its global reach, can be a significant tool for dealers.”

As the art world expands into emerging markets and younger generations do more and more research online, The Curator’s Eye is poised to facilitate these initial virtual connections. Today, collectors from Monaco, India, France, Brazil, and Russia are among the registered users from over eighty countries. To view outstanding items available from the top dealers across the world, visit http://www.CuratorsEye.com/.
Media Contact: Leah Tharpe, 205-515-3166, Leah.Tharpe@CuratorsEye.com