Saturday, September 28, 2013

FOUNTAIN ART FAIR’S FIRST CHICAGO SATELLITE FAIR A SUCCESS



Fountain Art Fair Chicago 2013, Photo by Luciano Braza


FOUNTAIN ART FAIR’S FIRST CHICAGO SATELLITE FAIR A SUCCESS
(September, Chicago) -  Fountain Art Fair successfully launched its first satellite exhibition in Chicago, celebrating the EXPO Chicago weekend with more than 1,000 visitors and strong exhibitor sales. Hosted in partnership with Johalla Projects at Mana Contemporary in Pilsen, Fountain introduced itself to the Chicago market by showcasing 18 exhibitors and an impressive group of special art installations. The fair also staged a weekend-long performance art series and entertained visitors with high-energy performances from We Theory, Reuben Wu of Ladytron and ADULT., all while gathering donations to benefit the Detroit Institute of Arts.
“Fountain Art Fair is overwhelmed with gratitude towards the City of Chicago and all of our supporting partners, exhibitors, sponsors, performers and volunteers for making this weekend an incredible experience,” says Fountain Producer Elizabeth Tully.  “We look forward to returning in 2014 to share our unique blend of engaging, accessible art, wild performances and great vibes.”
Chicagoans and EXPO weekend visitors flocked to Pilsen, filling the fair booths and supporting Fountain’s trek to Chicago with great enthusiasm. Patrick Hull, owner of Vertical Gallery, says “Participating in the Fountain Art Fair was a great experience. As a new gallery, we were able to connect with new collectors from the entire Chicagoland area, and we look forward to building these relationships.”  Oliver Hild of Maxwell Colette gallery states “The fair drew a wide range of viewers, and we were impressed that many were serious buyers. Overall, we were quite pleased with Fountain 2013.” Aron Packer of Packer Schopf Gallery commented “Fountain was a perfect venue for exhibiting the emerging artists that we represent.  Sales were great, and working with the Fountain team made it even easier!”
EXHIBITORS
VIP PREVIEW TO BENEFIT THE DIA
In response to recent Detroit Institute of Arts reports, Fountain showed its support for the prestigious institution by donating proceeds from Friday’s VIP preview to the museum. Detroit, 280 miles east of Chicago, and home to a collection of over 60,000 works, is recognized as one of the most important museums in the nation. Fountain is honored to have upheld the DIA’s legacy with the city of Chicago during the EXPO CHICAGO weekend and visitors showed their support for the institution with heartfelt donations.
PERFORMANCE ART
In line with its consistent support of contemporary performance, Fountain staged TUYAU, a performance art series curated by Meredith Weber. The series worked as a conduit for the artist’s voice and engaged the audience in a multitude of shared experiences while creating a platform for the artists to take risks that further realized their conceptual ideas. Performances from Claire Ashley and Industry of the Ordinary will not be soon forgotten.
SPECIAL ART INSTALLATIONS
In collaboration with Packer Schopf Gallery, Fountain Art Fair showcased Dave Ford’s Swing Set Drum Kit, an interactive sonic sculpture encouraging people to build rhythmic sounds through their swinging. Fair visitors were eager to try out the three swings which activated large colorful wheels and triggered multiple drumsticks, striking percussive instruments. From the snare drum to sleigh bells, the visual and auditory layers to the piece were endless throughout the weekend.
Montreal street art collective and long-time Fountain favorites, En Masse, were also on hand creating a site-specific mural.  Working live in collaboration with local artists in their signature black-and-white style, the En Masse installation delivered great photo opportunities all weekend long. Fountain staples Brian Leo and Dave Tree also featured installations adjacent to Fountain’s VIP entrance area.
MUSIC, SPONSORS AND PARTNERS
Fountain brought its reputation for thrilling late-night performances and the best after-hours fair action to Chicago with a Saturday night DJ set from Reuben Wu of Ladytron and a headlining performance from ADULT.  Friday night’s Opening Reception kicked the weekend off with beats from coleslaw and We Theory. Thanks for the incredible performances!
Special thanks to Chicago favorite and beer sponsor Revolution Brewing for adding some local flavor to the fair experience and to Dark Matter Coffee and Nellcôte for providing refreshments for the VIP lounge.
Much love to the Chicago Reader for supporting the Fountain Art Fair as presenting media partner and sponsor of the VIP Lounge. Thanks to supporting media partners  ArtSlant, Art Nerd, Artcards, The Art Dossier, NY Arts Magazine and Monarch Daily for helping get the word out and making Fountain Art Fair Chicago a success in its first year.
Major gratitude to Mana Contemporary for hosting Fountain Chicago at their Chicago studios at 2233 S. Throop St, Chicago, IL and to supporting partnering Johalla Projects for helping make a Fountain Chicago satellite fair a reality.
ABOUT FOUNTAIN
Founded in 2006, Fountain Art Fair has received critical acclaim for its unique art fair model and genuine dedication to the artists and galleries who share in its vision and ideology. Celebrated as the first of a new influential generation of alternative fairs, Fountain is reinterpreting the concept of the art fair experience and paving a new path to the future in today’s market.  Fountain is dedicated to the memory of co-founder Lincoln Capla.
Stay Connected - Applications for Fountain New York at the 69th Regiment Armory are now open! Interested galleries, artists and collectives can find apps online here. For the latest updates on Fountain visit fountainartfair.com, find us on Facebook at facebook.com/fountainartfair, and follow us on Twitter and Instagram at @FountainArtFair.  
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